Foundations

Building beautiful websites, businesses, and cultures that last

  • Guest Sophie Palmer
  • Date 3rd December 2025
  • Duration 30 MINS
  • Episode 34

About this podcast

In this episode of The F Word, we’re joined by Sophie Palmer, Client Success Manager at Solve – a Cornwall-based B Corp digital agency that builds what lasts.

From beautiful websites and smart SEO strategies to thoughtful design and social content, Solve helps businesses create strong digital Foundations that can grow and evolve for years to come. Sophie’s role is all about relationships: understanding client goals, challenges, and ambitions, and making sure Solve Feels like an extension of their team.

We chat about:

  • Why your website is your hardest-working employee, showing up 24/7, 365 days a year
  • What really makes a strong digital Foundation to build on
  • The balance between design, SEO, and storytelling to build websites that work
  • Why environment matters – how Solve’s calm, welcoming office reflects their ethos
  • B Corp values: putting people and planet First, From green hosting to client partnerships
  • Managing expectations: the difference between “page one of Google tomorrow” vs. long-term sustainable growth
  • The role of AI in digital marketing (something we’re all talking about) a tool for support, not replacement
  • Why sometimes outsourcing to true experts can be the most liberating decision for a business

Sophie reminds us that digital marketing isn’t one-size-Fits-all:

“It’s about creating the right foundation, so your business can keep building and growing – floor by floor – without having to constantly repair the base.”

And she leaves us with a favourite quote:
“Knowledge is knowing that a tomato is a fruit. Wisdom is knowing not to put it in a fruit salad.”

Enjoy episode 34 of The F Word.

Find out more:
solve.co.uk

Mentioned:

B Corporation

 

Instagram: @solvewebmedia

Sophie’s LinkedIn: https://www.linkedin.com/in/sophie-palmer-stowell-a89228102

 

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